Time to Change Up and Refresh Your Gear

Manila, Philippines – Gather up your old athletic footwear and have adidas turn the old and unwanted into something valuable as they bring back the ‘Time to Change Up’ shoe swap.

Continuing the partnership that they had in 2010 with HOPE Worldwide, a foundation that protects Filipino Children in Especially Difficult Circumstances (CEDC), adidas will once again donate all gathered athletic shoes of any brand to the foundation. In return, adidas will be giving discounts as a way of valuing the generosity of the people who will be participating.

Opening over 100 doors nationwide, anyone who will bring in their old pair of athletic footwear of any brand will be given discounts on a new pair of adidas footwear that they will purchase in store. All they have to do is the following:

1.    Bring in your old Athletic Footwear of any brand to receive:
2.    Php500 OFF your Footwear purchase worth Php3000- Php4999
3.    Php1000 OFF your Footwear purchase worth Php5000 and up
4.    *Only regularly priced items are valid.
5.    Each discount value is applicable for only one pair of shoes purchased.
6.    Bring in as many old Athletic Footwear to avail of the discounts.
7.    Only Athletic Footwear is accepted (No sandals, high heels, leather or infant shoes, etc.)
8.    Old Athletic Footwear have to be in decent condition and still functional
9.    All shoes will be donated to Hope Worldwide Philippines Inc.

The Time to Change Up campaign runs from August 23 to October 07.

For more information, you may visit the adidas Philippines Facebook page (http://facebook.com/adidasphilippines).

In Action with the adizero Crazy Light 2

Who the hell would top off the 9.8 ounce adidas Crazy Light shoes? Well it was no other than adidas themselves. 

adidas recently launched their brand spanking new adizero Crazy Light 2 and my feet were lucky to be inside those bad boys and on court for some action!

With the adizero Crazy Light 2 weighing at only 9.5 ounces, I can surely say you will immediately feel light (even with a full stomach from the food and drinks adidas served). My feet were airy but properly secured all thanks to the new aerodynamic thin three-layer SPRINTWEB which gives players enhanced vertical and horizontal strength. The increased strength of the adizero Crazy Light 2 also comes from an enlarged asymmetrical SPRINTFRAME, allowing for maximum motion control. Overall, the shoe’s new geometry allows for maximum weight savings, energy return and motion control.

But before I can dish out some assists and weave my way to the basket, a mini-training camp was conducted by some of our PBA Legends. Big man Benjie Paras gave us some agility and footwork drills to test the durability and performance of the adizero Crazy Light 2.  After a couple of sprints and stretching, it was time to try these shoes in action with a little 5-on-5 game.

Coached by Ronnie Magsanoc and Ryan Gregorio, our teams got it going! The adizero Crazy Light 2 makes you quick (even my slowest teammate was quick!) agile and springy. Cutting corners and crossovers were so easy to do when you feel like gliding on air. And the best thing about the Crazy Light 2, you don’t easily get tired. Its like playing using your tsinelas, but well protected and beautifully designed. It was light done right! Adidas really knows what it takes to be a winner. And guys, the adizero Crazy Light 2 is a winner!

The adizero Crazy Light 2 is available in leading retailers nationwide for Php7995.

For more information visit www.facebook.com/adidasphilippines and http://www.adidas.com.ph/basketball/.

Stronger, Brighter, Lighter - adizero Crazy Light 2

If you thought the 9.8 ounce adizero Crazy Light was insane, the new adizero Crazy Light 2 will blow your mind! Now weighing at only 9.5 ounces, this is definitely something to look 4ward to.

The new adizero Crazy Light 2 is absolute eye-candy! With the three stripes on the heel being made of reflective material, it will not be hard to get noticed. Available on June 15, three colorways will go on sale including the electricity colorway, along with a metallic finished black/white/red and the grey/black/white.

More colorways will drop in June 21 and throughout 2012.

Yes these shoes are too pretty to wear and you just want them in a glass case, but the adizero Crazy Light 2 are meant to be on the court. The increased strength of the adizero Crazy Light 2 comes from an enlarged asymmetrical SPRINTFRAME, allowing for maximum motion control. Designers added volume to the midsole for a more supportive base.  The new aerodynamic three-layer SPRINTWEB is the thinnest ever, with a tighter web layout that gives players enhanced vertical and horizontal strength. Overall, the shoe’s new geometry allows for maximum weight savings, energy return and motion control.

adidas advanced footwear concept designer, Robbie Fuller said, “The adizero Crazy Light 2 is light done right. We not only made it lighter, but we made it stronger and more aerodynamic. We work closely with the adidas Innovation Team (aIT) to continuously innovate and find that perfect weight-to-strength ratio that gives athletes better command and agility on court.” 

So you have a strong, light-weight, and good looking shoe, adidas even added technology into it. The adizero Crazy Light 2 can be equipped with the micoach speed_cell™, helping players measure, view and share their stats. micoach technology includes an advanced accelerometer that captures 360-degree movement and measures performance metrics during practice or gameplay. The chip’s unique on-board memory stores up to seven hours of data, wirelessly syncs with the user’s smartphone and uploads performance stats that can be shared through Facebook and Twitter.

The adizero Crazy Light 2 will be available in leading retailers nationwide for Php7995.

For more information visit www.facebook.com/adidasphilippines and http://www.adidas.com.ph/basketball/.